The IndUS Network


Entertainment, Edutainment, Enrichment ™
Nov 2012

Black Friday Special: Money Edition!

In this edition

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Editor's Desk

Money, Money, More Money ...

"Money is not the most important thing in the world. Love is. Fortunately, I love money" - Jackie Mason.

Dalai Lama once famously quoted,"A man (or women) sacrifices his (or her) health in order to make money. Then he sacrifices his money to recuperate his health. And then he is so anxious about the future that he does not enjoy the present; the result being that he does not live in the present or the future; he lives as if he is never going to die and then he dies having never really lived"

Hello readers, how are you doing? How was your black friday (or Diwali) shopping? Did you bust the door? Did you get your best deals? Did you get all you want? After all, shopping is the fine art of buying what you want with money you don't have!

So what makes people get excited about a shopping day? According to Gad Saad, the author of "The Evolutionary Bases of Consumption" (Psychology Press, 2007) shopping is often compared to hunting or gathering. Getting the best deal or a great bargain is a badge of honor of many shoppers and the notion that they've won over others through better planning, more effort or expertise is rewarding to many consumers. Business world has lapped this human behavior to create shopping events and to create an opportunity for humans to hunt, gather and receive their badge of honor in a modern way! The best way to protect yourself from this aggressive promotion is to stay home and ignore this event call! If you find that to be difficult, you can buy one of the three smart wallet (Bear wallet, Peakcock wallet, Bumblebee wallet) designed by MIT. Each of these wallet contains a tiny computer that wirelessly connects to your bank account. The Bear wallet becomes harder to open if you are running low on funds. The Peacock wallet grows and shrinks based on your account balance. The Bumble bee wallet vibrates whenever you spend money. The vibration is longer for larger sum. May be one of this wallet type can help you control your shopping behavior!

In this edition, we have covered Money as a theme to mark the Black Friday month. In the health section we have covered information on diabetic risks in women and the controversy surrounding the "5-Hour Energy" drink. Read, enjoy and share the magazine with your network!

  • In the Brain-tickler category:
    • Are you money savvy? Show me your money!
  • In the Health Topic section:
    • Learn about diabetes risks to women in the article "Diabetes risks in women: Does Type 2 Diabetes cause Breast Cancer?"
    • Learn about the latest scare - "5-Hour" Energy drink. Does this have a lethal level of Caffeine?"
  • In the English Song category:
    • Listen to our English song Picks - Money theme!
    • Listen to the picked songs continuously with our Jukebox!
  • In the Seriously Funny section:
    • Watch the clip - "Black Friday Shopping Pranks ..."
    • Read the humor, "Facing the competition from Big Boys?"
    • Read the humor, "A technique to find a missing wife?"
  • In the Surfboard section:
    • Read the thought "We value our money so much !"
  • In the Tamil Picks section:
    • Enjoy the 10 Tamil songs picked out of 15 songs we reviewed for Money (Panam, Kaasu, Thuttu, Selvam) theme!
    • new Anniversary Special: Enjoy the video picks continuously, on-demand in our new video channel.
    • Listen to the 15 best songs for 'Money (Panam, Kaasu, Thuttu, Selvam)" theme.
    • Read the tamil poem pick "Deepavali"
  • In the Recipe Spot section:
    • Learn how to make "Pumpkin Halwa" at home.
  • Nuggets:
    • Don't miss to reflect on the election humor nuggets.
      - "My problem is with fiscal balancing ..."- in Editor's desk section
      - "Life is not over" and "I am not lazy ...." - in Health section
      - "Any bank will lend you money ..." - in Surfboard section
      - "Heads or Tails"- in Reader's footprint section
      - "The easiest way for your children to learn about money ..." - in Your feedback section
  • Get Inspired by watching the video "The poorest President in the world: Uruguay's Jose Mujica"

As always, we are very confident that you will enjoy our picks. Write your feedback about this issue by clicking on the email icon. We value your opinion, thoughts and time.

My problem is with fiscal balancing ...


"My problem lies in reconciling my gross habits with my net income."

– Errol Flynn

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